Christmas Market 2023

This year’s Alpharetta Christmas Market will be held at the Innovation Academy at 125 Milton Avenue on Saturday, December 2th from 9 a.m. – 4 p.m.

BEFORE you start an application to the Christmas Market,

please make sure you have the following REQUIRED documents

ready BEFORE you apply:

  1. Valid city or county business license, GA Secretary of State certificate, OR Tax ID certificate.
  2. Current Commercial Liability Insurance certificate naming the ABA as Additional Insured at the following address: 11770 Haynes Bridge Road, Suite 205, Box 264, Alpharetta, GA 30009
  3. Food Licenses. If you cook, serve, and/or sell food related items, you will need to upload a valid license depending on what you sell (examples: ServSafe Certificate, cottage license, food sales license, commissary kitchen agreement, meat license, seafood license, etc.).
  4. Product photos of the items you plan to sell, especially with "gifty" and/or Christmas type packaging.
  5. $50 non-refundable application fee (payable with credit card).

Your application will NOT BE CONSIDERED if you fail to upload the appropriate documents or if you fail to pay the application fee when you apply.

In addition to the list above, please note:

We are grateful that the Fulton County Schools has allowed us to use Innovation Academy for our event! With the Market being indoors at a new venue, we will have limited space which means we will want this to be a true Christmas Market, hosting vendors that primarily sell craft items, gift sets, and/or packaged products that can be given as gifts as well as holiday type foods for special gatherings with family and friends.


  • All-Day event – Runs from 9 a.m. – 4 p.m. making it more worthwhile to maximize your sales!
  • Booth Fee for the entire day is $50 and will be billed 2 weeks before the event.
  • With limited space and a focus on “gift” type items, unfortunately, some of our vendors/products may not be appropriate for the Christmas Market.
  • There will be absolutely NO access to Electricity (indoors or outdoors). If you absolutely need electricity to show/sell, then please consider not applying, as we have no way to accommodate you.
  • No food preparation indoors (no crock pots, no heating, coolers are OK), but we will have limited space outside for cooking.


  1. Number of 8’ x 6’ Indoor Single Stalls – 65 (No double booths). We will provide (1) 6 ft table per space. You will need to provide everything else. #govertical
  2. (25) 10’ x 10’ Outdoor Stalls. Outdoor vendors need to bring their own tent and set up exactly like you do now.
  3. MEAT, SEAFOOD, PRODUCE, or any PREPARED FOOD vendors cooking food for immediate consumption will be required to sell outside ONLY.
  4. Food vendors will have a captive audience of hungry shoppers all day! Let’s keep them at the market so they don’t have to leave to eat elsewhere!
  5. Set up will begin at 7 a.m. and vendors must be ready to sell by 9:00 a.m.
  6. You should plan to have enough product/inventory to sell throughout the day (make sure you bring enough so you don’t sell out).
  7. The market will end at 4 p.m. Vendors will NOT be allowed to break down early! Everyone and everything must exit the building no later than 6 p.m. NO EXCEPTIONS.

Please take this information into consideration BEFORE you decide to apply for the Christmas Market.

If you have questions, please email

After you apply:

Your application will automatically be placed in "Received" or "Pending" status and will remain there until a Committee meets in September to review applications. You will receive an email in September notifying you if you are "Approved" or "Waitlisted" status.

Have questions about the vendor application?

Contact our Market Manager, Julie Carter, at

Thank You, Sponsors